The Godfather of Shock Rock
Ol’ Black Eyes is Back
- Official Website
When we were approached by Alice Cooper’s management with the opportunity to fully re-designed and develop The Godfather of Shock Rock’s official website, we reacted the same way any true rock fan would have. “We’re not worthy, We’re not worthy! ”. Lucky, Alice Cooper wasn’t the first legendary artist we worked with on transforming their online presence into a modernized and streamlined hub for fan engagement. Our mission was to create an inclusive destination for die hard fans to celebrate Alice’s career while also cater to new fans with educational resources and live updates.
We chose to direct our design approach towards a dark and gritty motif that still felt slick and cutting edge. “Grungy” layouts can easily take over and obstruct user experience which is why we designed carefully to keep the site equally interesting and intuitive. Adding a touch of motion to the site felt appropriate to align with Alice’s showmanship and stage antics.
- Web Design
- Web Development
- Responsible Mobile Development
- Graphic Design
Building an extensive discography, video/ photo galleries, and a robust artist history page, enabled us to tell the story of Alice Cooper by diving deep into his distinguished collection of works. Adding featured news, upcoming tour dates, and his active social media feeds allows for fans to keep up to date with all of Alice’s projects such as Hollywood Vampires featuring Joe Perry of Aerosmith and Johnny Depp.
We continue to work with Alice Cooper on furthering his online presence with the design and development of promotional slash pages, marketing materials, and upkeep of alicecooper.com.